Privacy Policy
East Rand Bike & Boat
Website:www.eastrandbikeandboat.co.za
Last Updated: 19 August 2026
1. Introduction
East Rand Bike & Boat respects the privacy of visitors, customers and people who submit enquiries through our website.
This Privacy Policy explains how we may collect, use, store, disclose and otherwise process personal information when you:
- Visit our website;
- Browse vehicle listings;
- Contact us;
- Request a callback;
- Submit a finance enquiry;
- Use our affordability tools;
- Submit a vehicle for sale or trade-in;
- Upload vehicle photographs;
- Communicate with us through WhatsApp or other channels; or
- Otherwise interact with East Rand Bike & Boat.
We process personal information in accordance with applicable South African law, including theProtection of Personal Information Act 4 of 2013 (“POPIA”).
2. Responsible Party
For personal information processed through this website and East Rand Bike & Boat’s dealership operations, the responsible party is:
East Rand Bike & Boat
Temporary Showroom:
Van Breda Suzuki
61/63 2nd Street
Springs, Gauteng
South Africa
Primary Sales Contact: 082 285 2893
Office: 011 025 7639
Privacy-related requests may also be submitted through the Contact page on this website.
3. Personal Information We May Collect
Depending on how you use our website or services, we may collect information including:
Contact Information
- Full name;
- Telephone number;
- Mobile or WhatsApp number;
- Email address; and
- Location or province.
Finance Enquiry Information
Where you request assistance with vehicle finance, information may include:
- Full legal name;
- Identity or passport information;
- Mobile number;
- Email address;
- Employment type;
- Net monthly income;
- Monthly living expenses;
- Vehicle of interest;
- Available deposit; and
- Information you voluntarily provide in connection with the enquiry.
Vehicle Sale or Trade-In Information
If you ask us to value, buy or accept a vehicle as a trade-in, information may include:
- Vehicle make;
- Model;
- Engine size;
- Year;
- Mileage;
- Condition;
- Location;
- Finance status;
- Settlement amount;
- Service history;
- Expected price;
- Registration or vehicle history details;
- Fitted extras;
- Additional notes; and
- Photographs you upload.
Communication Information
We may retain information contained in:
- Website enquiries;
- Callback requests;
- WhatsApp conversations;
- Telephone follow-ups;
- Email communications; and
- Other messages relating to your enquiry.
Website and Technical Information
When you use our website, certain technical information may be processed automatically, including information such as:
- IP address;
- Browser or device information;
- Website activity;
- Pages visited;
- Referral information; and
- Cookie or consent preferences.
The exact information available will depend on the website technologies and cookie preferences in use.
4. Why We Process Personal Information
We may process personal information to:
- Respond to enquiries;
- Confirm vehicle availability;
- Arrange vehicle viewings;
- Provide requested information;
- Contact you regarding a vehicle;
- Process callback requests;
- Evaluate sale or trade-in requests;
- Communicate regarding an appraisal;
- Assist with a finance enquiry;
- Facilitate communication with an appropriate finance provider where applicable;
- Maintain records relating to transactions and enquiries;
- Detect or prevent misuse, fraud or security threats;
- Operate and improve the website;
- Measure website performance where permitted;
- Comply with legal and regulatory obligations; and
- Establish, exercise or defend legal rights.
We will not use personal information for a materially incompatible purpose without an appropriate lawful basis.
5. Grounds for Processing
Depending on the circumstances, personal information may be processed because:
- You have consented to the processing;
- Processing is necessary to respond to a request you have made;
- Processing is necessary for the conclusion or performance of an agreement;
- Processing is required to comply with a legal obligation;
- Processing protects a legitimate interest of the data subject; or
- Processing is necessary for legitimate interests pursued by East Rand Bike & Boat or a third party, where permitted by law.
POPIA requires personal information to be processed lawfully and in a reasonable manner and establishes requirements concerning collection, purpose, security, transparency and data-subject participation.
6. Finance Information
Information submitted through a finance enquiry may be sensitive because it can relate to identification, employment, income and personal financial circumstances.
We will process this information only for purposes reasonably connected with the finance enquiry and related administration.
Where you ask us to assist with finance, relevant information may be shared with an appropriate bank, registered credit provider, finance intermediary or other party involved in assessing or processing the finance request.
Submitting a finance enquiry does not constitute finance approval.
Any formal application, credit assessment or approval is performed subject to the requirements of the applicable finance provider and South African credit law.
7. Identity and Supporting Documents
The website may request identity or passport information as part of a finance enquiry.
Additional documents such as identity documents, payslips, bank statements and proof of address may be requested later where required for a formal finance application.
You should not send sensitive supporting documents through ordinary email unless you have been instructed to use an appropriate method.
8. Who We May Share Personal Information With
Where reasonably necessary for the purposes described in this Privacy Policy, information may be shared with categories of recipients including:
- Employees or authorised representatives of East Rand Bike & Boat;
- Banks or registered finance providers;
- Finance intermediaries;
- Website hosting and technology providers;
- Form-processing or communication service providers;
- IT and security providers;
- Professional advisers;
- Government bodies or regulators where legally required;
- Law-enforcement authorities where lawfully required; and
- Other parties where you have authorised the disclosure or where the disclosure is otherwise permitted by law.
We do not authorise third parties to use information supplied for a finance, vehicle or dealership enquiry for unrelated purposes merely because they receive information from us.
9. Service Providers
We may use third-party service providers to help operate the website and business.
Such providers may process information on our behalf for purposes such as:
- Website hosting;
- Website maintenance;
- Security;
- Form processing;
- Communications;
- Backups;
- Analytics; and
- Other operational services.
Where a service provider processes personal information on our behalf, appropriate data-protection requirements should apply in accordance with applicable law.
10. International Processing
Some technology or service providers may operate infrastructure outside South Africa.
Where personal information is transferred outside South Africa, such transfer must be handled in accordance with the cross-border transfer requirements of POPIA.
11. Cookies
The website uses a cookie consent system.
Depending on your selections and the technologies installed on the website, cookies may fall into categories including:
- Necessary cookies;
- Functional cookies;
- Analytical cookies;
- Advertising cookies; and
- Unclassified cookies.
Necessary cookies may be required for essential website functionality.
Where optional cookies are used, visitors may be given controls to accept, reject or customise their preferences through the website’s cookie consent tool.
Cookie preferences can be changed using the available consent controls on the website.
12. Direct Marketing
Submitting an enquiry does not automatically mean that you agree to receive unrelated marketing communications.
Where East Rand Bike & Boat sends electronic direct marketing, it will do so in accordance with applicable law.
Where consent is required, marketing communications should only be sent after the appropriate consent has been obtained.
You may object to or opt out of electronic direct marketing communications.
The Information Regulator has published guidance concerning direct marketing under POPIA, including processing under sections 11 and 69.
13. Data Security
East Rand Bike & Boat takes reasonable and appropriate measures intended to safeguard personal information against risks such as:
- Loss;
- Unauthorised access;
- Unauthorised disclosure;
- Destruction; or
- Unlawful processing.
No internet-based system can provide an absolute guarantee against all security risks.
POPIA requires responsible parties to maintain appropriate safeguards for the integrity and confidentiality of personal information and contains requirements relating to security compromises.
14. Data Retention
Personal information will not be retained for longer than reasonably necessary for the purpose for which it was collected, unless:
- Retention is required or authorised by law;
- Records are required for a contractual or legal purpose;
- Retention is reasonably necessary for dispute resolution or legal claims; or
- Another lawful reason applies.
When information is no longer required, it should be securely deleted, destroyed, anonymised or otherwise handled in accordance with applicable requirements.
15. Accuracy of Information
We ask that you provide accurate and current information.
If information changes, you may contact us to request that relevant records be updated.
16. Your Rights
Subject to POPIA and other applicable law, you may have the right to:
- Ask whether we hold personal information about you;
- Request access to personal information;
- Request correction of inaccurate or incomplete information;
- Request deletion or destruction where legally appropriate;
- Object to certain processing;
- Withdraw consent where processing is based on consent;
- Object to direct marketing; and
- Lodge a complaint regarding the processing of your personal information.
POPIA expressly provides data-subject rights and mechanisms relating to access and correction.
17. Requests Concerning Your Information
To submit a privacy request, contact East Rand Bike & Boat through:
Primary Sales Contact: 082 285 2893
Office: 011 025 7639
or use the Contact page on this website.
For formal POPIA requests, East Rand Bike & Boat may need to verify your identity before releasing, changing or deleting personal information.
18. Complaints to the Information Regulator
If you believe that your personal information has been processed in a manner that contravenes POPIA, you may lodge a complaint with theInformation Regulator of South Africa.
The Information Regulator confirms that general POPIA complaints can be lodged where a person believes their personal information has been processed in a manner that violates POPIA.
19. Third-Party Websites
The website may contain links to third-party platforms such as WhatsApp, Facebook, Google Maps or finance-related services.
Those organisations may process personal information independently under their own privacy policies.
We encourage users to review the privacy practices of third-party platforms before supplying personal information to them.
20. Changes to This Privacy Policy
This Privacy Policy may be amended as the website, dealership services, technology, service providers or legal requirements change.
The latest version will be published on this website together with its revision date.
21. Contact Information
For questions concerning this Privacy Policy or the processing of your personal information, contact:
East Rand Bike & Boat
Van Breda Suzuki
61/63 2nd Street
Springs, Gauteng
South Africa
Primary Sales Contact: 082 285 2893
Office: 011 025 7639
